THE PROJECT
This project focuses on designing an e-commerce website for a Yerba Mate brand built around natural energy for active, focused people. The goal was to create a bright, energetic space where the product leads and the design stays supportive. Layout, spacing, and visual rhythm were balanced to highlight the product, keep the experience fast, and express the brand’s energy without overwhelming the user.
WHAT WE DO
We designed an e-commerce website with a clear focus on the product and its energy. Bold typography and strong contrast help express the brand’s character while keeping the interface straightforward and easy to navigate.
The structure supports product discovery, highlights key flavours, and guides users from browsing to purchase in a way that feels natural and uncomplicated.
The design focused on creating a digital space that reflects the energy of Yerba Mate while staying clear and easy to navigate. We prioritised intuitive navigation and a balanced layout that supports product discovery and keeps the product in focus. The result is an e-commerce experience that communicates vitality and clarity through structure and pacing, not visual excess.
